Top Skill Set for a Network Marketer

By President of Sales & Marketing Tom Pinnock

People ask me all the time what the number one skill a professional network marketer needs to have. Well, it’s really pretty simple—people need to know that you care. There’s an old saying that puts it this way: “People don’t care about how much you know until they know how much you care.”

Think of it as relationship creation. The more friends you have, the bigger you can grow your network. It could even be said that high earners get paid for the relationships that they have with their top leaders. Don’t think of it as “I need to sponsor,” but rather, “I need to make a new friend, and I want to help them to a healthier and happier life.”

By recognizing this very important step, you will go from “salesie” to sincere. The most successful Distributors quickly find out what people want and go to work immediately to see that they get it. In other words, find out what their needs are, offer them a solution, and show them how you can help. This simple action is essential to starting a relationship with your customers and Distributors, and it’s these actions that will show them that you care.

Isn’t it true that in the beginning all of us wanted to know what Reliv could do for us? That’s why the more personal and engaging the conversation is the more effective it will be. If you don’t develop meaningful relationships with others, you’ll never know what’s on their minds. “Our greatest resource is our people,” says Reliv CEO, Ryan Montgomery. “Reliv will always be a people and relationship business.”

With that said, doesn’t it make sense to find out what people need, offer them a solution, and show them your willingness to help? Indeed, our unique conversational advantage is our greatest resource to beating the competition. It’s the caring and the personal touch that sets us apart from everyone else and all the other ways people sell products.

After all, we are about using our brilliant products and our simple business to build up an ever-growing community of amazing people. To do that, we must continue to focus on helping others, getting them to believe in themselves, and coaching them up so that they can achieve their dreams. Sometimes I think of myself as a bridge builder, building the bridge between people’s goals and showing them how Reliv can help them achieve those goals. 

I think we can all agree that our core beliefs in Reliv are to help other people and add value to their lives. If we all do that, we’ll all be rich in relationships and in growth. As our founder Bob Montgomery taught me many years ago, “Help enough people get what they want, and you’ll get what you want.”

How to Face Your Fears as an Entrepreneur

By Reliv Ambassador Joyce Ferguson

What was I so afraid of? Have you ever asked yourself that question, and isn’t is usually once you’ve tackled something and pushed through it?

A character in a novel I’m currently reading just spoke these words of advice to a young friend: “Don’t follow fear. Fear makes you stupid.” I thought these words were poignant, especially given the context. The character spent twenty years of his adult life walling himself off from fear and risk. His fear was the risk of loving, and it made me think that often times our fear is the risk of doing.

No doubt, fear and risk are our partners when we start our businesses or take action to actually build them. When we risk believing in ourselves, our products and business model, we fear the outcome as we step into the unknown and take chances with our future.

We fear the unknown.

What appears to be the easier, more secure way tempts us back into the known with every step we take. It invites us back into the box we’ve made for ourselves, even though it may be a box we’ve long outgrown and often hated.

It seems such an easy choice to return to that box…to take a job and give over our future career and professional life to some corporation’s keeping. For some of us, “the known” may mean working for someone else, and for others, “the known” may involve not having worked outside the home. That’s our box, and we know it well. Who wants to chance living outside of it?

Many, if not most, of the spoken and unspoken excuses thrown my way from prospects and Distributors over the years revolve around the fear of the unknown path that network marketing seems to represent. The business of working with and through others to reach joint goals just seems too risky. The business of growing oneself and helping others do the same seems too fearful. Many of us crave the seeming security of a job that rarely pays us what we’re worth or provides the long term security we seek. We’re afraid to take the step, chase the dream, and choose freedom.

Funny, once we’ve taken steps away from fear and dared the unknown, we find there’s a path to follow and a clearer direction for our future than we expected. We realize there’s a large company of wonderful friends for our new journey.

Fear can indeed make us “stupid”— unaware of our prospects, uncertain of our steps, unsure of our own value. Action in the face of that fear … refusing to follow it … awakens us to knowledge and growth and purpose. Our future success becomes our own to build.

Keep It Short & Sweet: How to Form Your 1-Minute Reliv Story

By Reliv Director of Marketing Erin Koch

When you get great health results on Reliv products, you can’t help but want to share your story with the world — and you should! After all, that’s how you’ll build your business as an Independent Reliv Distributor. But because we have incredible products and a fantastic business opportunity, it can be easy to overwhelm a new person with your excitement. If you’ve seen the deer in headlights look, you know what I’m talking about.

In fact, thanks to technology, our attention spans as humans are getting shorter and shorter. According to a study by Microsoft, we’re now clocking in at a whopping 8 seconds. But there are some smart and easy ways you can shape your story so that you do catch someone’s interest. Here are my top tips:

• Write it down. If you’ve never written down your story, this could be a really good practice. What are the main points you want to get across? Try putting them in bullets, which will make you stay more focused. Whether you lead with the products, the business or both, have these stories formulated on paper to make sure you’re staying on track. Remember to keep your health or business story focused on benefits. For example, “My product 24K® helped me get the energy I needed so I could tackle my to-do list.” Or, “The Reliv business opportunity helped me work from home, so I didn’t have to feel guilty about dropping my kids off at daycare every day.”

• Be relatable and compliant. This is a big one. You may have the most incredible health results that you’re dying to share because of Reliv products, but not everyone is going to relate to your specific health history. What people can relate to are more general health benefits like needing more energy, improving their digestive health and anti-aging just to name a few. In fact, use our product wheel for ideas on this! And remember, Reliv products are not intended to diagnose, treat, cure or prevent any disease, so don’t mention any specific health conditions. The same goes for your business story. People relate to things like getting out of debt, having more time, flexible work schedules and being their own boss. That’s going to resonate with them much more than spectacular income claims that can feel like too much of a stretch for them to ever reach.

• Be flexible, not rehearsed. If you’ve been sharing your story for a while, it can be a challenge to not sound rehearsed — after all, you’ve probably shared your story a million times. But when you talk to someone new about Reliv, they’re going to give you clues about the things they care about. Use these clues to work them into your one-minute story. For example, if you’re talking to a mom who shares that she’s exhausted all the time, be sure to weave in how Reliv products gave you energy to check off everything on your to-do list. This way you’re reflecting back to HER needs while using your own personal health results.

• Time yourself. Get out your phone or stop watch and practice your story out loud. When writing marketing scripts for videos and audio, we use this method all the time to make sure we’re staying focused on the main points. If you’re going over the one-minute mark, you need to be more concise.

What tips do you have for sharing your one-minute story? Comment below or on our Facebook page and let us know how these tips worked for you!

Have Fit3 Will Travel

By Director of Product Development & Fit3 Trainer Tina Van Horn

Many of you are getting excited about your spring travel plans, but here at Reliv we want to make sure you have a plan for staying healthy while you travel. We’ve all been there. You plan a relaxing vacation, but when you return home your souvenirs include digestive issues, icky infections or viruses and maybe even some extra pounds. The good news is that with a little bit of preparation you can avoid these common health hazards typically associated with travel.

How to Avoid Calorie Bombs

Regardless of whether you are flying, driving or using any other mode of transportation, be sure to check out menus online for dining options near your destination. This will help you avoid the temptations of the sights and smells once you sit down to order. Identify places you want to try that may have fresh local fare that is typically far healthier than the standard chain restaurant choices.

If it’s available, look at the nutrition information for enticing foods. You don’t have to analyze every macro and micronutrient, but you will make better choices if you have a general idea whether your salad is 500 calories or even 2500 calories! Yes, salads can be bigger calorie bombs than many entree options! And don’t be afraid to make special requests, such as sauces and dressings on the side or substitute fresh vegetables for french fries.

Hydrate with H2O

Many of us have a tendency to get dehydrated when we travel, especially if we are flying. Typically we don’t drink enough water because we don’t want to make pit stops or use the airplane lavatory. But dehydration not only contributes to some of the gastric upsets that are common to travelers, but it also zaps your energy and can cause irritability. Headaches and muscle cramps are some other common symptoms.

And don’t be tempted by sodas, sugary beverages and cocktails. The easiest strategy is to carry a water bottle with you everywhere and refill it often. Even at the airport, you can carry an empty water bottle with you through security and then fill it from a drinking fountain at the gate.

Healthy Snacks and Nutrition

It’s also a good idea to pack some snacks and small meals, just in case you get delayed or the available options are limited to vending machines or fast food. Some travel-friendly items include nuts, dried fruit, low-sugar nutrition bars, fresh veggies, and of course, your Reliv products. They’re portable, simple and convenient to take with you. Fit3™ Purify is a must-have for any trip because it’s a metabolic supporter, probiotic and liver cleanse in one. It’s a great way to keep your body in peak performance even when you travel.

If you happen to get stuck in the airport on a long layover or delay, all of the major airports now have a really great variety of healthy options… if you can get past the smell of Cinnabon, which has about 900 calories for the average cinnamon roll. Remember that tip about looking up nutrition content? Is that cinnamon roll worth 900 calories and the sugar coma that is going to drag you down for the next few hours?

If you have a road trip coming up, you have a little more freedom to pack your own food, so use that to your advantage. Baby carrots and other raw veggies are great because they are relatively low-calorie, loaded with fiber and help keep you hydrated. Not only are these healthy suggestions, but they may also help combat boredom as you pass the miles.

Even convenience stores now stock a surprising selection of healthy choices like yogurt, nuts, fresh fruit and veggies. You just have to get past the mile-long candy display.

How to Sneak in Some Physical Activity

During a layover, get up and move around the terminal for some exercise and check out all of the food options. You will be pleasantly surprised by the variety of healthy foods that are available, such as fresh fruit, hummus cups, deli-style salads and sandwiches. Some in-flight magazines even include simple exercises you can do from your seat like leg lifts to keep you from getting too stiff. Of course if you’re on a road trip, take stretching breaks each time you stop to refuel.

With Fit3, everything you need is accessible online. Take 30-45 minutes to get in an online Fit3 workout and keep up with your fitness buddies through the Fit3 community to help motivate you during your trip.

Remember to Rest

Travel can certainly take its toll on your immune system, so make sure to schedule some down time into your itinerary. Naps and vacation just go together!

Have some tips of your own for staying healthy during your travels? Comment below!

Why Listening is Key to Good Communication

By President of Sales & Marketing Tom Pinnock

For many years, I have written and spoken about the importance of communication and how it is the single most significant thing to master if you want to become a professional network marketer. After all, it’s what our business is all about. Reliv makes our amazing products, and it’s up to us to tell the world about them.

In my experience, there is no better way to present our products than to wrap it around a human being. When we talk about the Reliv difference and present it from our hearts, it comes off as it should — authentic. Good communicators tend to spread the word quickly and reap the financial rewards of this industry at rocket speed. However, after being in this business for as long as I have, I’ve found that new Distributors have a tendency to over-communicate or talk too much. If you see your neighbors skedaddling out their back door when they see you coming, you’re probably overdoing it. Or, if you’re “that someone” who brings a flip chart to Thanksgiving dinner and starts showing the compensation plan, you probably need to reconsider your tactics.

It’s impossible to become a great leader without being a great communicator. Notice I didn’t say great talker because there’s a big difference. To be a good communicator you must first become a good listener. That’s why God gave you two ears and one mouth. He expects you to listen twice as much as you talk. Good listeners are worth their weight in gold. They understand that they can never learn anything while they are talking. The key to being a good listener is to take a sincere interest in the other person. People enjoy talking about themselves and their families, and while they’re talking, it’s the perfect opportunity to gain invaluable knowledge — by simply listening. In other words, find out what people want and then go to work and help them get it. If this becomes your strategy, you will build an organization that stretches around the globe.

Many times, people will tell you that they’re unhappy with their jobs, or that they work too much, or that they don’t like their boss, or that they don’t have enough money to send their children to college. Such comments give you the perfect lead-in to talk about the opportunity available to them in Reliv.

Never forget that what you say is never as important as how you say it. If you’re excited, you’ll never go wrong. People are always attracted to people who love what they are doing. Learn to talk from your heart and not your head. People don’t care how much you know until they know how much you care, so never miss an opportunity to zip it up and listen! The greatest form of discourse takes place within a conversation, and not a lecture. And let’s also remember that good communication skills include letters, emails, and texts.

Most people have not been taught how to properly communicate the value of products and opportunity within our industry. Focus on the benefits 80% of the time and the details 20% of the time. Most people have this reversed. Talk in ways that personalize solutions:

• “My products can help you lose weight and feel great!”
• “My products can help you fit into your skinny jeans, sleep better and have more energy.”
• “My business can help you to retire early.”
• “My business can help you spend more quality time with your kids and be a hands-on mom.”
• “My business can help you quit that job you dread getting up for every morning.”
• “My business can help you make a real difference in people’s lives.”

In other words, sell the destination and not the airplane. People want to know what Reliv will do for them. The more personal and engaging the conversation is the more effective it will be. If you don’t develop meaningful relationships with others, you’ll never know what’s really on their minds.